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Domestic Migration in 2025

Over the past several years, the United States has experienced significant domestic migration shifts, driven by factors like remote work, housing affordability, and regional economic opportunities. As some areas reap the benefits of population inflows, others grapple with outflows tied to higher living costs and evolving workplace dynamics.


Using location analytics from Placer.ai we explore where Americans have moved since 2021 – and how these patterns began to change in 2024.


Sunny Skies and High Peaks: The Mountain & Sun Belt Advantage


Since 2021, Americans have flocked toward warmer climates, expansive natural scenery, and more affordable housing options – particularly in the Mountain and Sun Belt states. This data supports our development thesis as outlined in


Between January 2021 and January 2025, South Carolina led the nation in positive net domestic migration – drawing an influx of newcomers equivalent to 3.6% of its January 2025 population. (This metric is referred to as a state’s “net migrated percent of population.”) Next in line was Idaho with a 3.4% net migrated percent of © 2025 Placer Labs, Inc. | More insights at placer.ai|4 population, followed by Nevada, (2.8%), Montana (2.8%), Florida (2.1%), South Dakota (2.1%), Wyoming (2.0%), North Carolina (2.0%), and Tennessee (1.9%).
Between January 2021 and January 2025, South Carolina led the nation in positive net domestic migration – drawing an influx of newcomers equivalent to 3.6% of its January 2025 population. (This metric is referred to as a state’s “net migrated percent of population.”) Next in line was Idaho with a 3.4% net migrated percent of © 2025 Placer Labs, Inc. | More insights at placer.ai|4 population, followed by Nevada, (2.8%), Montana (2.8%), Florida (2.1%), South Dakota (2.1%), Wyoming (2.0%), North Carolina (2.0%), and Tennessee (1.9%).

Hitting the Brakes in 2024


Between January 2024 and January 2025, many of the same broad patterns persisted, but at a more moderate clip – suggesting a stabilization of domestic migration nationwide. This leveling off could reflect factors such as rising mortgage interest rates, which dampened home buying and selling, as well as the increased push for employees to return to the office. Still, South Carolina (+0.6%) and Idaho (+0.6%) remained among the top inflow states.



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The Sixth Migration

This is where we share our thoughts and analysis on America's Lifestyle Migration

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